Thinking inside the box
From hanging wallpaper to electrical wiring, screeding floors to fixing wall tiles; Toom DIY store can take care of it all. So when is the best time to tell people about this extensive offering? When they are moving to a new home. So packing boxes were printed with the image of a room on the inside. As the customer assembled the box, it showcased the services and products available in the store.
OgilvyAction Düsseldorf Simon Goebel Art Director & Concept Mike Dawe Copywriter
Nadja Franke Copywriter Martin Seele Executive Creative Director
Maren Ebbert Project Manager Hanna vonSchultz Project Manager
Werner Hesse-Quack Client Service Director Mario Kaltenbach Production Manager