How could the launch of Grazia’s new compact version stay true to its very chic and irreverent style? We turned the magazine into this season’s ‘must-have’ fashion accessory – so the ‘It Mag’ became the new ‘It Bag’.
OgilvyAction Paris Anne Bessaguet Managing Director in charge of Creation
Mathieu Plassard Associate Managing Director Jeanne Goldstein Art Director
Aliette Duley Copywriter Aline Micheli Art Buyer
Julie Denoual Account Director Delphine Chouard Account Executive
Mathilde Bouillon Creative Production Director Jean Michel Henri Event Manager